Samsung's voice assistant is getting a major upgrade. The tech giant plans to launch a revamped version of Bixby alongside its upcoming Galaxy S25 series, powered by Samsung's own large language model technology.

Smart Integration Across Apps

The new Bixby promises seamless connectivity across Samsung's ecosystem. It'll tap into various apps like Calendar and Samsung Internet, offering contextual awareness that helps users manage their digital lives more effectively. This follows the industry trend of AI integration in mobile devices, putting Samsung in direct competition with other AI assistants.

Testing Grounds in China

Samsung hasn't been sitting idle. The company already rolled out an enhanced version of Bixby with its W25 and W25 Flip phones in the Chinese market. This strategic move allowed Samsung to fine-tune the assistant before its global debut.

What to Expect

Key features of the new Bixby include:

• Natural language processing powered by Samsung's custom LLM
• Deep integration with One UI 7
• Improved contextual understanding
• Enhanced app connectivity
• Backward compatibility with previous flagship models

The global unveiling is expected in January 2025, coinciding with the Galaxy S25 launch. Current Samsung flagship users won't be left behind – the new Bixby will be available through the One UI 7 stable update.

This development marks Samsung's ambitious push into the AI assistant space, challenging existing players with its own unique take on voice interaction technology.

Source: ET News