Apple Announce March 27 Event In Chicago Today – Possible $259 iPad Launch Date

Apple announced the date and place of their awaited March event today, and it will be held in Chicago on March 27.

As a teaser for the invitation, Apple also writes “Let's take a field trip. Join us to hear creative ideas for teachers and students.”

And not only that, but instead of holding the event in a stylish convention center in California, this event will be held at the Chicago high school Lane Tech College Prep. So based on that, the education market is naturally considered the theme for the upcoming event. The event will start at 10 a.m.

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Apple competes with Microsoft and Google for the education market, so it's natural that they want to expand with software and services, as well as with hardware. And Apple have an extensive “Everyone Can Code” program and Swift Coding Clubs under way in Chicago in collaboration with the mayor's office, so it's no surprise that Apple will hold the event where they have worked the most with students.

On the hardware side, the timing fits with the long expected March launch on the new cheaper than ever 9.7 iPad that is expected to launch from $259. Supply chain insiders have expected Apple to launch this low cost iPad in March this year, since way back in December last year, so that's the tablet we are most likely to see launched at the end of this month. With the fluctuating currency rates, we'll see if the expected price still holds.

The other new iPads expected to launch in 2018 are the iPad Pro models, but these are not expected to launch before June at earliest. The next announced event after the March event, is the Apple WWDC (developer conference) that starts on June 4, and it's likely that the new 10.5 or 11-inch and 12.9-inch iPad Pros will be launched during that week.

– Tom Bowen